Secrethem Refreshing Intimate Wash
Secrethem is a cleanser brand that pursues the human instinct to explore the unknown based on infinite possibilities. Men's and women's cleansers are for those who are honest, confident, and care about themselves.
The two types of containers are attractive as each product, but they are designed to create a different look when combined as a set. The convex surface not only leads to the combination of the two products, but also highlights the brand's mysterious atmosphere with the effect of distorting graphics.
The illustrations in the package are inspired by bananas and lilies. It symbolizes men and women, respectively. The intense color shows the artistic and intense identity of the Secrethem. The design of the
pump, inspired by the stem of the banana, shares the same context with this story.
ONLY THE ESSENTIALS
Creative Director : Cyndi, DK
Product Design : Soonman Kwon, Jihun Yoo, Ikhyeon Kim
Package Graphic : Minjeong Kim, Lieun Kim
Project Management : Ming
